SYNTAX ACADEMY

A Step-by-Step Guide to Setting Up Your Apple Music For Artists Account

Before trying to access your account, you’ll need to ensure that your music is live. If your music is not available to stream or download on Apple Music or iTunes,…
A Step-by-Step Guide to Setting Up Your TIDAL Artist Home Account

It’s important to have a complete and up-to-date profile on your DSP profiles. Tools like TIDAL Artist Home, make it incredibly simple to do just that. Getting started with TIDAL…
A Step-by-Step Guide to Setting Up Your Spotify For Artists Account

If you’re a musician, you’ve probably heard of Spotify For Artists. It has valuable marketing tools and analytics, gives you control over your presence on the platform, and allows you…
What’s So Smart About Smart Links?

Artists face many challenges when it comes to promoting music. With an overwhelming number of platforms and streaming services available, it can be daunting to effectively engage with audiences. Smart…
What to Consider Before Changing Your Stage Name

So, you’re considering changing your stage name? Before you do anything, let’s chat about what you should consider. It’s not as easy as it seems. And, it’s rarely a good…
What Is a Waterfall Strategy and How Does it Work?

In 1995, TLC warned us against chasing waterfalls. However, these weren’t the kind they were talking about. So what is a waterfall release? A waterfall release is actually several successive…
To “The” or Not To “The:” Keeping Your Artist Name Specific

You may or may not remember the famous line from William Shakespeare’s Hamlet. But it’s important to remember your own name.   I know what you’re thinking… Who doesn’t remember their name?…
Unlocking Media Buzz: Mastering the Art of Public Relations

As you launch and build your career as an artist, promotion is key. You’ll need to be creative and try to do it as many ways as possible—your website and…
What To Do When You DO Get Playlisted

Whoa… You got playlisted! Take a few minutes to celebrate this wonderful milestone! Don’t get too ahead of yourself, though; there is some work to do. Lots of people talk…
What To Do When You DON’T Get Playlisted

So you didn’t get playlisted? Is your music career over? Of course not! Stop being dramatic. Is this release doomed to become one of the 38 million tracks that are…
The Basics of Press Releases: Why, Who, & How

A compelling press release is one of many tools that can promote new music and elevate the conversation around an artist. Keeping a few basics in mind can help you…
Why You Shouldn’t Promote a Release Before Submitting for Distribution

We see this far too often. Scrolling through Instagram or Facebook, we see an artist we work with promoting a song to their fans that we haven’t received for distribution…

Latest Things

Stream Smarter, Not Harder: How to Use Ads Without Going Broke
How to License a Song Someone Wants to Use
Creating a Program with Pandora AMP
What to Consider Before Changing Your Stage Name
What is Artist Development?

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