A compelling press release is one of many tools that can promote new music and elevate the conversation around an artist. Keeping a few basics in mind can help you…
We see this far too often. Scrolling through Instagram or Facebook, we see an artist we work with promoting a song to their fans that we haven’t received for distribution…
Press photos are probably the greatest weakness of most artists’ marketing. Everywhere you look, there are screens. Big screens, small screens, tall screens, short screens, attached screens, detached screens. Before…
Every time you write, perform, play an instrument, or produce, it means something to you. If it doesn’t, you may want to check for a pulse. There are much easier…
One of the hardest things to do is to look at a blank page. It must be why artists rarely have a sufficient biography—if they have one at all. How…
It only takes one listen for someone to like your music. But for someone to love your music, they want to know you. The best fans think you’re their friend. Take Taylor…
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